{"id":42280,"date":"2018-11-19T18:18:56","date_gmt":"2018-11-19T16:18:56","guid":{"rendered":"https:\/\/blog.cofb.cat\/?p=42280"},"modified":"2018-11-19T18:18:56","modified_gmt":"2018-11-19T16:18:56","slug":"comunicacio-aspecte-clau-lambit-latencio-primaria","status":"publish","type":"post","link":"https:\/\/www.cofb.org\/ca\/2018\/11\/19\/comunicacio-aspecte-clau-lambit-latencio-primaria\/","title":{"rendered":"La comunicaci\u00f3, un aspecte clau en l&#8217;\u00e0mbit de l&#8217;atenci\u00f3 prim\u00e0ria"},"content":{"rendered":"<p>La\u00a0<b>comunicaci\u00f3\u00a0humana<\/b> t\u00e9 molta import\u00e0ncia en l&#8217;\u00e0mbit de l&#8217;<b>atenci\u00f3 sanit\u00e0ria,\u00a0 ja que la qualitat <\/b><strong>d&#8217;aquesta<\/strong> est\u00e0 relacionada amb la<b> manera com interaccionen\u00a0i es coordinen els professionals sanitaris amb els pacients o entre ells.\u00a0<\/b><\/p>\n<p>Per aquest motiu, el passat 9 de novembre\u00a0<strong>Jos\u00e9 Luis Bimbela<\/strong>, doctor en psicologia, m\u00e0ster en salut p\u00fablica i drogodepend\u00e8ncies i professor-investigador de l&#8217;Escuela Andaluza de Salud P\u00fablica (EASP), va impartir un curs al COFB titulat\u00a0<b>&#8220;Comunicaci\u00f3 amb el pacient en Atenci\u00f3 Prim\u00e0ria&#8221;, <\/b>amb l&#8217;assist\u00e8ncia de<b>\u00a0farmac\u00e8utics d&#8217;aquest \u00e0mbit de la professi\u00f3.<\/b><\/p>\n<figure id=\"attachment_42317\" aria-describedby=\"caption-attachment-42317\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaci\u00f3ambelpacient181109-21.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-42317 size-large\" title=\"Jos\u00e9 Luis Bimbela, durant un moment de la sessi\u00f3. \" src=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaci\u00f3ambelpacient181109-21-1024x561.jpg\" alt=\"Jos\u00e9 Luis Bimbela, durant un moment de la sessi\u00f3. \" width=\"620\" height=\"340\" \/><\/a><figcaption id=\"caption-attachment-42317\" class=\"wp-caption-text\">Jos\u00e9 Luis Bimbela, durant un moment de la sessi\u00f3.<\/figcaption><\/figure>\n<h1><span style=\"color: #008080;\"><strong>Eines comunicatives en Atenci\u00f3 Prim\u00e0ria<\/strong><\/span><\/h1>\n<p>D&#8217;una banda, el curs -dirigit a farmac\u00e8utics d&#8217;Atenci\u00f3 Prim\u00e0ria- tenia l&#8217;objectiu de millorar la<strong> comunicaci\u00f3 interna dels farmac\u00e8utics d&#8217;aquest \u00e0mbit tant amb els seus &#8220;clients interns&#8221;<\/strong> (companys d&#8217;Atenci\u00f3 Prim\u00e0ria com metges o infermeres) i, de l&#8217;altra, ajudar-los en la <strong>interacci\u00f3 amb els pacients<\/strong>. &#8220;Una de les nostres funcions fonamentals \u00e9s <strong>transmetre informaci\u00f3, comunicar-nos, intentar buscar canvis dins del funcionament de l&#8217;estructura de l&#8217;AP<\/strong> pel que fa a la utilitzaci\u00f3 dels medicaments, crear cultura, etc. I per fer aix\u00f2 necessites moltes <strong>eines de comunicaci\u00f3<\/strong>&#8220;, va apuntar Roser Vall\u00e8s, vocal d&#8217;Atenci\u00f3 Prim\u00e0ria del COFB.<\/p>\n<p>I va afegir: &#8220;El lema que m\u00e9s m&#8217;ha cridat l&#8217;atenci\u00f3 i que engloba m\u00e9s tot el missatge que ens ha donat Bimbela \u00e9s que, en primer lloc, <strong>cal estimar-se a un mateix per poder estimar<\/strong>, cosa que combat la por. Una por que ens encotilla, fa que no ens movem i que no aprofitem les oportunitats que ens ofereix la vida. Si volem canviar actituds i interaccionar amb els altres, hem de combatre-la&#8221;. Finalment, Vall\u00e8s va afirmar que <strong>les habilitats apreses al llarg del curs &#8220;es poden aplicar, fins i tot, en l&#8217;\u00e0mbit dom\u00e8stic i serveixen per a tothom i a tots nivells: personal, professional&#8230;&#8221;<\/strong>.<\/p>\n<figure id=\"attachment_42316\" aria-describedby=\"caption-attachment-42316\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaci\u00f3ambelpacient181109-04.jpg\"><img decoding=\"async\" class=\"wp-image-42316 size-large\" title=\"D'esquerra a dreta: Jos\u00e9 Luis Bimbela, Roser Vall\u00e8s i Juan Manuel Collar Mart\u00ednez, director de Relacions Institucionals i Farmacoeconomia de Mundipharma.\" src=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaci\u00f3ambelpacient181109-04-1024x683.jpg\" alt=\"D'esquerra a dreta: Jos\u00e9 Luis Bimbela, Roser Vall\u00e8s i Juan Manuel Collar Mart\u00ednez, director de Relacions Institucionals i Farmacoeconomia de Mundipharma.\" width=\"620\" height=\"414\" \/><\/a><figcaption id=\"caption-attachment-42316\" class=\"wp-caption-text\">D&#8217;esquerra a dreta: Jos\u00e9 Luis Bimbela, Roser Vall\u00e8s i Juan Manuel Collar Mart\u00ednez, director de Relacions Institucionals i Farmacoeconomia de Mundipharma.<\/figcaption><\/figure>\n<h1><span style=\"color: #008080;\"><strong>Gesti\u00f3 de les emocions i de les expectatives<\/strong><\/span><\/h1>\n<p>Jos\u00e9 Luis Bimbela va explicar que un dels <strong>punts fonamentals del curs<\/strong> es basa en <strong>&#8220;la gesti\u00f3 de les pr\u00f2pies emocions&#8221;<\/strong> perqu\u00e8 aix\u00f2 &#8220;acaba contaminant\u00a0d&#8217;una manera positiva o negativa com ens comuniquen amb els pacients o amb els companys&#8221;. I va ressaltar el concepte de <strong>&#8220;taula gimn\u00e0stica emocional&#8221;<\/strong>, &#8220;una s\u00e8rie de <strong>t\u00e8cniques<\/strong>, que les anomenem aix\u00ed perqu\u00e8 la gent tingui clar que ha d&#8217;<strong>entrenar-les i automatitzar-les<\/strong>&#8220;.<\/p>\n<p>Bimbela va recordar que &#8220;una vegada gestionades les <strong>pors<\/strong>, les <strong>expectatives<\/strong> i les <strong>ansietats&#8221; <\/strong>cal intentar &#8220;<strong>contagiar els pacients<\/strong> d&#8217;emocions com l&#8217;<strong>entusiasme<\/strong> o l&#8217;<strong>alegria<\/strong>, ja que ens interessa que estiguin il\u00b7lusionats amb el seu proc\u00e9s i que tinguin ganes de fer determinats canvis&#8221;.<\/p>\n<figure id=\"attachment_42351\" aria-describedby=\"caption-attachment-42351\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaic\u00f3ambelpacient181109-15.jpg\"><img decoding=\"async\" class=\"El Dr. Bimbela va exposar la import\u00e0ncia de les habilitats de comunicaci\u00f3 amb el pacient. wp-image-42351 size-large\" title=\"El Dr. Bimbela va exposar la import\u00e0ncia de les habilitats de comunicaci\u00f3 amb el pacient.\" src=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/cofb.comunicaic\u00f3ambelpacient181109-15-1024x683.jpg\" alt=\"\" width=\"620\" height=\"414\" \/><\/a><figcaption id=\"caption-attachment-42351\" class=\"wp-caption-text\">El Dr. Bimbela va exposar la import\u00e0ncia de les habilitats de comunicaci\u00f3 amb el pacient.<\/figcaption><\/figure>\n<p>El doctor tamb\u00e9 va posar \u00e8mfasi en treballar les<strong> habilitats de comunicaci\u00f3 amb el pacient<\/strong>. &#8220;En aquest punt, es treballen <strong>6 verbs clau<\/strong>: preguntar, escoltar, empatitzar, sintetitzar, refor\u00e7ar i retroalimentar&#8221;. Va remarcar que &#8220;\u00e9s important que primer h\u00e0gim abordat la <strong>part emocional<\/strong>, perqu\u00e8 no \u00e9s el mateix preguntar des de la r\u00e0bia que no pas amb una actitud tranquil\u00b7la i calmada&#8221;.<\/p>\n<p>Finalment, la darrera part de la comunicaci\u00f3 amb el pacient implica &#8220;<strong>transmetre confian\u00e7a en l&#8217;altre<\/strong> per intentar <strong>provocar canvis<\/strong>, com ara fer <strong>que un pacient s&#8217;adhereixi a un tractament<\/strong> o que faci <strong>canvis <\/strong><strong>comportamentals<\/strong>, en la dieta, l&#8217;exercici, a l&#8217;hora de prendre&#8217;s uns f\u00e0rmacs, etc.&#8221;.<\/p>\n<div class=\"box success\"><\/p>\n<h1><span style=\"color: #008080;\"><strong>La import\u00e0ncia de la comunicaci\u00f3\u00a0<\/strong><\/span><\/h1>\n<p><strong>Si no hi ha una<\/strong> <strong>bona comunicaci\u00f3<\/strong> en la relaci\u00f3 entre el <strong>personal sanitari<\/strong> i el pacient i entre els mateixos professionals, la <strong>possibilitat de conflicte \u00e9s alta<\/strong>.<\/p>\n<p><strong>Comunicar-se adequadament amb el pacient o amb altres professionals sanitaris<\/strong> no \u00e9s una q\u00fcesti\u00f3 de sentit com\u00fa. De la mateixa manera que la cura i les t\u00e8cniques s&#8217;aprenen i es practiquen, la <strong>formaci\u00f3 en comunicaci\u00f3 terap\u00e8utica<\/strong> ens proporciona les <strong>habilitats que faciliten la nostra feina di\u00e0ria<\/strong>.<\/p>\n<p><\/div>\n<p style=\"text-align: right;\"><strong>Amb el patrocini de:<\/strong><\/p>\n<p style=\"text-align: right;\"><a href=\"https:\/\/www.mundipharma.es\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-42283\" src=\"https:\/\/blog.cofb.cat\/wp-content\/uploads\/2018\/11\/Mundipharma.jpg\" alt=\"\" width=\"132\" height=\"98\" \/><\/a><\/p>\n<p><strong>Altres publicacions d&#8217;inter\u00e8s:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/blog.cofb.cat\/tertulia-dactualitat-millorar-comunicacio-farmaceutic-pacient-millora-resultats-salut-video-entrevista\/\" target=\"_blank\" rel=\"noopener\">Tert\u00falia d&#8217;actualitat: millorar la comunicaci\u00f3 farmac\u00e8utic-pacient, millora els resultats de salut (V\u00eddeo entrevista) (Mar\u00e7 2018)<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>La\u00a0comunicaci\u00f3\u00a0humana t\u00e9 molta import\u00e0ncia en l&#8217;\u00e0mbit de l&#8217;atenci\u00f3 sanit\u00e0ria,\u00a0 ja que la qualitat d&#8217;aquesta est\u00e0 relacionada amb la manera com interaccionen\u00a0i es coordinen els professionals sanitaris amb els pacients o entre ells.\u00a0 Per aquest motiu, el passat 9 de novembre\u00a0Jos\u00e9 Luis Bimbela, doctor en psicologia, m\u00e0ster en salut p\u00fablica i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":42335,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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